by Dr. Peter Liu
As a domain player, you know that almost
all the great domain names were taken before 1999. It is difficult now
to get an even fairly decent domain name.
Sometimes, however, some registrants do not recognize that their domain
names are pretty valuable and drop them after they find no application
for their domain names.
That is when the backordering comes into play. Now you need to know that
there may be many people waiting to backorder the same domain name. So
it’s important to find a backordering service provider that can maximize
your odds of getting the domain name for a minimal price. That could be
quite some task.
The key for a successful backorder is to find a competent backordering
service. Here are some tips for you to consider.
1) Choose a backorder service that works with quite some registrars.
More registrars mean better odds for you to get the domain name you
2) Avoid the backorder service that places the domain name on auction.
With such a service provider, you are not certain if you can get the
domain name for a price you want to pay. Auctioneers are always seeking
the highest bid for a domain name.
The bad news is that considering both 1) and 2), you may find that no
service provider may meed your demand. As a matter of fact, almost all
the backorder services are running an auction mode business.
Some major backorder service providers are listed here for your
1) Snapnames.com. This may be the biggest. It works with a dozen
of registrars. But that does not mean they can have a better chances
than others to backorder a domain name. If the domain name is fairly of
low grade, then they might be able to snap it for you. But for a great
domain name, the competition is keen and chances are snapnames.com can
not get it for you. Snapnames.com places the domain name backordered on
auction. The auction goes for three days. In the end of the auction,
they award the domain name to the highest bidder. A recent example is
infodepot.com; snapnames.com awarded it to a bidder for $1250 for the
domain name. The minimal bid is $60.
2) Pool.com. Pool.com’s business is similar to snapnames.com.
They may work with fewer registrars. But sometimes they still have
better chances of getting quite decent domain names. The minimal bid is
3) Namewinner.com. Namewinner.com is part of dotster.com. They
work with a few domain registrars. Occasionally, they can snap a few
great domain names. They also place the domain names on auction. But the
auction is done before they snap it. The minimal bid is $30. Now there
is a trap, literally trap, with the after-snap auction. Namewinner.com
registered a few domain names and put them on an auction. The problem
with that is that when you enter the auction, no matter you got the
domain name or not, you will be charged instantly $50 as Namewinner
auction fee. There is no place indicating they will charge the fee. This
will certainly be a problem with every bidder who has no idea what’s
going on. I personally regard this as indecent business conduct and it
could catch the attention from Federal Trade Commission at http://www.ftc.gov.
4) Enom.com. Enom.com is an ICANN accredited registrar. I am not
sure if they work with any other registrar(s). The minimal bid is $30.
The features associated with the backordering look great. However, I
personally do not have an experience with the service. But it does look
nice after I look around inside an account.
5) GoDaddy.com. Godday.com is an ICANN accredited registrar. I
guess they do not work with other registrars. This is one of those
backordering services that do not place the domain name on auction. They
charge an $18.95 flat for a backorder. The price looks great, but do not
get excited too early. Three things will cool you down. A. Chances are
they do not work with other registrars. So it’s not easy for them to get
the domain name for you. B. For a good domain name, you can not even
have a chance to place the backorder. C. No matter they win the domain
name for you or not, you pay up front the fee and there is no refund.
For the price you pay, if they fail to get the domain name for you, they
monitor the domain name or you can place another backorder, which is not
friendly to most people. It seems godaddy.com makes some money out of
the process rather the result. People need to exercise caution when
considering using them. One trap is their “invest edge” service, which
charges a monthly fee. This service allows you to place bulk backorders
at a real low price. It sounds great to those who backorder a lot of
domain names such as a professional domain player. But it's really not
much of service that you can use. By trap, I mean that A) you can barely
find any good domain name to order. Many good domain names may be
backordered by others. Remember they only accept one backorder for one
domain name. B. Godaddy.com will keep charging the monthly for the
service even though you order the service just for one month. After you
place the order for the invest edge service, they may send you an email
saying that you need to cancel the service while in reality you do not
order the service for more than one month. Be fearful for such a
tactics. I personally do not recommend any of service at godaddy.com
because of this.
When you consider a backordering service, the integrity is the key. This
is particularly important when you backorder a first grade domain name
that might be worth tens of thousands of dollars. How can you be sure
that they will give such as domain name to you and not keep it for
themselves? Who is most reliable and trustworthy can be everyone’s
Among all the services I know, snapnames.com is the one I trusted most
although they could not get you every domain name you want. They seem
doing a fair business in any aspect you can imagine. I would recommend
snapnames.com to those who seriously want to backorder a domain name!
(Disclaimer: I do not have any affiliation with snapnames.com)
About the Author
Written by Dr. Peter Liu, who is running
http://www.DomainManual.com. Feel free to use the article as long as you
use it in its entiety including the author information. If you want to
contact the author, please write tp domainmanual.com @ gmail.com